New Balance

New Balance was founded in Boston in 1906 by William J. Riley, who specialized in making orthopedic shoes and arch supports. In the 1930s, the company began making shoes with a "ripple sole" design, which quickly gained favor among athletes. New Balance grew its product line over the 20th century to include footwear for a wide variety of sports, and in the 1980s and 1990s, the brand's high-quality materials and comfortable designs made it a fan favorite among athletes. As a market leader in the athletic shoe industry, New Balance now produces a wide variety of shoes for different activities and occasions. New Balance is a brand for everyone because of its unwavering commitment to making high-quality, comfortable, and creative shoes while also stressing social responsibility.